Privacy Policy

This Privacy Policy describes how m-sense.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

Upon accessing our website, we gather specific data about your device, how you interact with our platform, and essential details required to complete your transactions. If you reach out to us for customer assistance, we may collect supplementary information as needed.

In this Privacy Policy, we define "Personal Information" as any data that can distinctly identify an individual, including (but not limited to) the categories outlined below. For a detailed explanation of the types of Personal Information we collect and our reasons for doing so, please refer to the comprehensive list provided beneath.

Device information

  • Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
  • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
  • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
  • Disclosure for a business purpose: shared with our processor Shopify.

Order information

  • Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number.
  • Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
  • Source of collection: collected from you.
  • Disclosure for a business purpose: shared with our processor Shopify.

Customer support information

  • Examples of Personal Information collected: Name & Email
  • Purpose of collection: to provide customer support.
  • Source of collection: collected from you.
  • Disclosure for a business purpose: n/a

Minors

The Site is not intended for individuals under the age of 18. We do not intentionally collect personal information from children. If you're a parent or guardian and think your child may have shared personal details with us, please contact us using the information below to request its deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

We use ReCharge to process any subscriptions that you may sign up for on our website. You can read more about how ReCharge uses and stores your Personal Information here: https://rechargepayments.com/privacy-policy.

We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
  • We use Facebook Pixels and the tool “Facebook Website Custom Audiences”. By means of a pixel integrated on this website, we mark you as a user of our website. For this purpose, no personal data will be collected or used by you. Facebook can recognize you by using this pixel when visiting the Facebook website. Information about your visit to our website is forwarded to Facebook without any personal reference for analysis and marketing purposes. The information transmitted to Facebook is a non-reversible and non-personal checksum, which is based on your usage data. There is no transmission of other data under this technology.
  • We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your Rights’ section below.

We will keep your personal data only as long as necessary for the purposes of the processing for which it was collected (typically the length of the contract). We may, however, keep your data for a longer period of time in application of specific legal or regulatory provisions and/or to comply with applicable statute of limitations periods. In case of longer data retention for other reasons, we will inform you of such reasons and of the applicable retention period upon collecting your personal data.

Your Rights

US Privacy Shield

  • Privacy Shield Compliance
    M&SENSE adheres to the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework ("Privacy Shield"), as established by the U.S. Department of Commerce. These frameworks govern the collection, use, and retention of personal data transferred from the European Union, the United Kingdom, and Switzerland to the United States. In cases where this Privacy Policy conflicts with the Privacy Shield Principles, the latter shall prevail. For more information about the Privacy Shield program and our certification, visit https://www.privacyshield.gov/
  • Data Processing & Accountability
    M&SENSE is responsible for handling personal data, defined as any operation performed on personal information (automated or manual), including collection, storage, processing, sharing, and deletion. Under the Privacy Shield Framework, we may transfer data to third-party agents acting on our behalf. We comply with Privacy Shield Principles for all such transfers, including liability provisions. If a third party processes data inconsistently with the Principles, M&SENSE remains accountable unless it proves no responsibility for the issue.
  • Regulatory Oversight & Disclosure
    M&SENSE is subject to the enforcement powers of the U.S. Federal Trade Commission (FTC) regarding Privacy Shield-covered data. We may disclose personal data in response to lawful government requests, including national security or law enforcement needs.
  • Dispute Resolution
    If you have an unresolved privacy concern, you may contact the International Centre for Dispute Resolution (ICDR) at the American Arbitration Association (free of charge) at https://go.adr.org/privacyshield.html. Under certain conditions, you may also request binding arbitration after exhausting other dispute resolution options.
  • Local DPA Complaints
    EU, UK, and Swiss individuals with unresolved complaints may escalate them to their local Data Protection Authority (DPA) within the European Economic Area (EEA). DPAs will investigate free of charge and may appoint an independent panel to resolve disputes. M&SENSE will cooperate fully and take corrective action if advised by DPAs.
  • HR Data & EU/CH Authorities
    For human resources data transferred from the EU or Switzerland, M&SENSE has committed to cooperating with EU data protection authorities (DPAs) and the Swiss Federal Data Protection and Information Commissioner (FDPIC) to address complaints.
  • Compliance Confirmation
    You can find your local DPA’s contact details here: http://ec.europa.eu/justice/data-protection/article-29/structure/data-protection-authorities/index_en.html.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

M&SENSE Company uses cookies to collect information around abandoned shopping carts. A cart is considered abandoned within one hour of inactivity/lack of purchase. Once the cart is considered abandoned, an SMS message, if signed up, will be sent as a reminder.

We use the following cookies to optimize your experience on our Site and to provide our services.

Cookies Necessary for the Functioning of the Store

Name

Function

_ab

Used in connection with access to admin.

_secure_session_id

Used in connection with navigation through a storefront.

cart

Used in connection with shopping cart.

cart_sig

Used in connection with checkout.

cart_ts

Used in connection with checkout.

checkout_token

Used in connection with checkout.

secret

Used in connection with checkout.

secure_customer_sig

Used in connection with customer login.

storefront_digest

Used in connection with customer login.

_shopify_u

Used to facilitate updating customer account information.

Reporting and Analytics

Name

Function

_tracking_consent

Tracking preferences.

_landing_page

Track landing pages

_orig_referrer

Track landing pages

_s

Shopify analytics.

_shopify_fs

Shopify analytics.

_shopify_s

Shopify analytics.

_shopify_sa_p

Shopify analytics relating to marketing & referrals.

_shopify_sa_t

Shopify analytics relating to marketing & referrals.

_shopify_y

Shopify analytics.

_y

Shopify analytics.

The duration a cookie stays on your device depends on its type—either “persistent” or “session.” Session cookies disappear once you finish browsing, while persistent cookies remain until they reach their expiration date or are manually deleted. Most of the cookies we use are persistent, typically expiring anywhere from 30 minutes to two years after being downloaded onto your device.

There are several ways to control and manage cookies. However, keep in mind that disabling or blocking cookies may degrade your browsing experience and restrict access to certain features on our website.

By default, most browsers automatically accept cookies, but you can adjust this setting through your browser’s options, usually found under “Tools” or “Preferences.” For detailed instructions on modifying cookie settings, blocking, managing, or filtering cookies, refer to your browser’s help documentation or visit resources like www.allaboutcookies.org.

It’s important to note that blocking cookies may not entirely stop us from sharing data with third parties, such as advertising partners. If you wish to exercise your rights or opt out of certain data uses by these parties, please follow the instructions provided in the “Behavioral Advertising” section above.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Contact

For more information about our privacy practices, if you have questions, or if you would like to make a complaint regarding a privacy matter, please contact us by e-mail at support@m-sense.com